Joint go-to-market (GTM) initiatives are increasingly important for selling and scaling across markets, industries, and geographies. An effective GTM strategy helps establish trust with your co-sell partner and enhance customer experience. It’s also a key revenue driver: Concur reports that 77% of companies with co-sell partnerships see an increase in profits.
As you and your partner map out your GTM strategy, what do you need to be talking through and incorporating into your plan?
Join us on Wednesday, November 2 from 11 AM - 12 PM PT to hear from Dave Fleming, VP of Alliances and Channel at Evisort. Drawing on his 13+ years of experience leading partnerships at companies like Box and MuleSoft, Dave will share his best advice for developing an effective partner GTM strategy.
We’ll discuss:
- How to keep track of the GTM process and align cross-functional teams
- Ways to keep direct sales teams in the loop and motivated to sell
- How to determine which GTM activities have the highest ROI for your company
Register now to ask questions during the live event and get on-demand access.
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